We Are All Unique. We Are All Equal.

D&I Pride campaign 2023 - ATM Milan Public Trasnport Company

CHALLENGE:

To broaden Pride to include all DE&I topics, creating a campaign that also addressed geographical origin, age, and gender.

 

CREATIVE PLATFORM:

We believe that all people are unique in their diversity and equal in respect.

 

MEDIA:

ESG / Print/ OOH / Social

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